Business Planning

Recently, in one of the Facebook groups I participate in, the question arose again. Should one use Paypal or a merchant account in one’s business? I used to run marketing teleseminars weekly for a merchant account vendor and this question came up on almost every call. Paypal: Let’s Review […]

I feel strongly that business owners, especially solopreneurs, should spend their time on those things only they can do for their businesses – and only those things. It’s tempting for the coaches, consultants, healers, and others I work with to try to do everything themselves. Sometimes it’s an effort to save […]

  I ran across a blog post today by John Tabita  with a hunting vs. farming metaphor for attracting clients: http://www.sitepoint.com/hunting-or-farming-which-type-of-prospecting-is-best/. I sometimes find myself focusing my days on hunting activities more than farming activities since the results are quicker and so those activities can feel more urgent. Maybe you’re […]

In the last post, I shared some tools I use to help me generate blog posts. This time, we’re going to discuss techniques and habits you may want to consider to help you create blog posts on a regular basis. Many people are concerned that they won’t be able […]

OK, I know what you’re thinking. How can knowing too much about marketing be bad? Well, in my case, it’s because I know so many strategies and techniques that I have trouble focusing on any one of them long enough to be successful with it. I have a tendency […]

Last time, I shared a shift I’ve made in how I plan to serve my clients. I’m going to offer packages to actually do a lot of my clients’ online marketing for them. I’ve shared details of my proposed new offerings with several of my clients and the reaction […]

Happy New Year! I confess I’ve never been a fan of New Year’s resolutions. First, if the resolution is such a good idea, why wait until January 1st to start doing it? Second, I’ve rarely heard of anyone keeping their resolution beyond February – if that long! On the […]

I heard from a number of people in response to last week’s post. I’m still tweaking my daily process as I see what works and what doesn’t. I’ll give you an update soon as to what I’m learning. I’ve decided to write shorter posts and occasionally post more often. […]