Opt In List

A term you may have heard is “marketing automation”. You may not know exactly what that means, though. Marketing automation is focused on providing your leads and prospects customized information based on their behavior and interactions with your website and company. And it means doing it automatically. Most of […]

This week I heard a terrific tip for getting more people to register for your free teleclass. Wherever you advertise your class, whether on your website or in an email, don’t put the time of the class – just the date. You’ll find that many more people will register […]

We all know that having a large, responsive list is the best asset you can have to make money online. Did you know you can get someone else to build your list for you? If you know – or can find – someone who serves the same audience as […]

If you’ve been around online marketing for any time at all, you’ve heard about joint ventures and how valuable they can be for building your business. What you may not know are the variety of ways you can structure joint ventures. (In this article, I will refer to a […]

A client calls me, anxious about a subscriber who’s not getting her emails. “What’s wrong?” my client wants to know. “Is my email service not working? How do we fix it?” And she wants me to tell her why the email isn’t being received by her client and how […]

We all know how important building an opt-in list is to your success online. The majority of visitors to your site don’t purchase or contact you on their first visit, so you are losing them forever. Popups to the rescue! A popup is a smaller window that appears on […]